Determine Management of Site
If you prefer to be more hands on, and update your own content, a CMS (Content Management System) such as WordPress can be implemented to your web site. This is something that would be decided upon during the Planning stage. With a CMS, your designer will utilize online software to develop a database driven site for you.
Effective Social Media Strategies
While Facebook And Twitter are the most used social media platforms, a comprehensive social media strategy should incorporate additional social media platforms where customers, prospects, employees and candidates could be talking about the company. Some examples include business networking platforms, i.e. Linkedin as well as specialty multimedia sharing sites, i.e. YouTube and Pinterest.
Next Steps include Testing & Site Maintenance
An effective web site is one that entices visitors to return to find fresh content. A static website is one that will fail with Search Engine Optimization as well as enticing visitors to return to find a living and breathing site reflecting vibrality within the organization itself.